Digital methods of Advetising

1. Define the terms:

Media Product: The media product fills in as a structure hub that gathers physical of offer.  It portrays the business setting for every one of the media issues allocated to it. The media item can be a business item, e.g. at the point when a membership is taken out or an arrangement is obtained.

-  https://www.quora.com/What-is-media-product

Media Sector: Media sector's are different part of what makes media up as a whole. It includes film, TV and radio, video games, print/publishing, web/online technologies, and music.

Media Producers: A media producer is a person who creates graphics or animations for different forms/sectors of media. The main job of a media producer is too overlook a project or product during its planning stages to it's final stage.

Media Consumers: Media consumers are people who intake entertainment media from the different sectors. This includes reading books/magazines, watching television and film, and listening to the radio. 

2. What is Web 2.0?

Web 2.0 is the second stage of the development of the internet emphasizing the change from static web pages to user-generated content and the growth of social media. the term was developed by Darcy DiNucci in 1999 and popularized years later by Tim O'Reilly and Dale Dougherty at the O'Reilly Media Web 2.0 Conference in 2004.

3. What impact did web 2.0 have on advertising?

Advertising was reborn by 'Web 2.0.' and this began a new generation of ads. Advertising on the internet has become huge since its beginning in 2004, starting off with banner ads. Since then internet advertising has become huge. The average American views around 3,000 advertisements in their daily life without even realising it. This shows how much Web 2.0 has affected advertising over the years.